Pricing that scales with you
Start free, upgrade when you're ready. 14-day trial on paid plans, no credit card to begin.
Plans
Plan type
- Site
- For small businesses and sales teams running one website.
- Multi-site
- For companies with multiple domains, and for agencies running client sites.
Billed monthly. 14-day trial on paid plans, no card to begin.
Starter
Get your first leads into one place, free forever.
- Website visitor tracking
- One-line install (script, GTM, or WordPress plugin)
- Lead inbox with qualify / disqualify
- Visual pipeline board
- Form builder, build, embed & host forms
- Real-time form submission capture
- Lead & deal email notifications
- Email support
Plus
For small teams tracking campaigns and ad spend.
Everything in Starter, plus:
- Campaigns with UTM tracking-link builder
- Saved UTM parameter values
- Click tracking
- Campaign playbooks
- Team roles & permissions
- Email team invites
Pro
PopularThe full toolkit for a growing revenue engine.
Everything in Plus, plus:
- Analytics dashboards (site activity, sources, campaigns)
- Form scanner, auto-discover existing site forms
- Form integrations: Contact Form 7, WPForms, Zoho, JotForm, Tally, Wufoo, Typeform
- Integrations: Google Workspace, Google Contacts, Slack
- Link shortener
- Up to 3 Trakt Sites
Customize any plan
Need a little more without jumping a tier? Bolt on capacity as you go.
Extra site
Add another tracked site to your workspace.
Extra user
Add another team member.
Extra contacts
Add 2,500 contacts to your plan.
Frequently asked questions
Do I need a credit card to start?
No. Starter is free forever and needs no card. There's also a 14-day free trial on paid plans, no card required to begin.
What counts toward my contact limit?
A contact is a unique person stored in your workspace, however they arrived — a form submission, a tracked visitor you identified, an import, or manual entry. It is a running total rather than a monthly reset, so it only moves as your list grows, and nothing is deleted when you reach the ceiling. Website tracking itself stays unmetered: track as much traffic as you like, and only the people you actually capture count.
What's the difference between Site and Multi-site plans?
Site plans track one website, which is what a small business or a sales team needs. Multi-site plans manage many properties with per-property team permissions, so a company with several domains — or an agency running client sites — can work across all of them from one workspace.
Can I change plans or add capacity later?
Yes. Upgrade, downgrade, or cancel anytime. You can also bolt on extra sites, users, or contact capacity without jumping a whole tier, see add-ons above.
How does billing work?
Monthly or yearly, whichever you prefer — paying yearly takes 20% off. You can upgrade, downgrade, or cancel at any time.